Many app game descriptions just suck. It is unfortunate really since it is one of those things you have direct control impact that could have a large impact on the success of your games.
It is easy to get writers block when creating descriptions – or take them for granted. So, when I found an excellent guide on how to improve your app descriptions I decided to share it.
You can read the guide here:
Describe Your Game Better Hook More Players
What I think really hits home in this article is the emphasis on actually using your description to sell, a good set of guidelines. Overall there are some great guidelines provided.
[via Under The Bridge]
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